Pre-register for this Meeting!
This Month's Topic:
20 Ways to Re-Purpose Your Content for Publicity and Profit
Featuring Jill Schiefelbein
Make your content work overtime! This session provides you with an onslaught of ideas to help you re-purpose your existing content into multiple products, promotions, and, ultimately, profits. Jill Schiefelbein takes you through 20 different ways to transform your content and provides you with strategies to help up-sell your newly-conceptualized products using case studies that have been successful in her business and in the businesses she serves. Come prepared to analyze and dissect your keynote presentation or training session and walk away with ideas for implementation.
By attending this session, participants will:
• Learn strategies for dissecting a presentation into multiple parts for products and promotions.
• Generate multiple ideas for re-purposing existing content into profit-yielding items.
• Be able to provide options to clients and audience members who “want more” of you without physically having to be there!
Being a one-trick pony does not lead to a thriving speaking business. Today’s speakers need to be able to demonstrate proficiency on the platform and beyond. This session helps speakers examine and leverage their existing content into products, promotions and profits that can lead to more opportunities for engagement.
BONUS AFTERNOON SESSION:
Increase Your YouTube Presence and Design Your (Next) Video Series
Want to know how to grow your YouTube views and get found in search results?
How about how to understand how YouTube statistics work?
Need a roadmap for increasing YouTube traffic?
Want to make a plan for your (next) video series?
If you answered YES to any or all of those questions, you need to attend this lab!
Our lab leader knows how to demystify YouTube for speakers (and breaks it down in terms even the YouTube beginner can understand). In 2012 she launched a 52-video series that now has over 750,000 views and has landed her syndication deals with Entrepreneur and other outlets, providing an additional revenue stream, increased visibility, and partnership opportunities.
If you attend (and are a good student) you’ll walk away from this lab and be able to…
· Understand how YouTube directs traffic to your videos.
· Grow your YouTube views and get noticed in search results with unique and universal descriptions.
· Identify keywords to increase visibility and make a roadmap for improving the views on your existing videos.
· Create a plan for a new video series and make a plan for execution.
Plus, everyone who attends will get a worksheet with links to additional resources to help you continue to hone your YouTubeskills beyond the lab.
This Bonus Afternoon Session is only $20 and is limited to three (3) participants! Be sure to add your ticket to your registration.
About the presenter:
Speaker, author, entrepreneur and recovering academic Jill Schiefelbein is The Dynamic Communicator™. From analyzing classified documents obtained from military raids of terrorist camps to assess jihad messaging strategies, to starting and managing an online education office serving 60,000+ students, to her own award-winning entrepreneurial ventures, she's helped major universities, businesses, and military branches with unique combinations of communication, education, and technology to drive action. Jill creates and executes communica tion strategies that help organizations increase sales, enhance the product experience, and retain customers.
When it comes to adding value to the speaker community, Jill is a master of re-purposing. She took a single video series idea and turned it into a YouTube channel with over 750,000 views, a syndication deal with Entrepreneur Network, multiple website pages, hundreds of blog posts, and a packaged up-sell to her clients.
She is co-author of Business and Professional Communication in the Global Workplace, a frequent guest on business podcasts, and an official video partner and contributing writer for Entrepreneur. Her latest book Dynamic Communication: Strategies to Grow, Manage, and Lead Your Business was released March 2017 through Entrepreneur Press. Learn more at TheDynamicCommunicator.com and follow Jill on Twitter @dynamicjill.
This event is at The Gathering Spot, 384 Northyards Blvd NW, Atlanta, GA 30313. Free to first-time guests of NSA Georgia meetings, $50 for returning guests, and free to NSA Georgia members. Refreshments will be served.
See directions below to The Gathering Spot, or click here to download/print.
NSA Georgia Orientation: How to Get the Most Out of NSA Georgia - 8 - 8:45 am
Are you a new member or associate, or are you just ready to get more involved and reap all the benefits? Arrive early and join us for the NSA Georgia Orientation. All are welcome!
Registration, Networking & Breakfast - 8:30 - 9 am
Session - 9 am - 12 pm
NSA GA Members & Associates: Free
Guests: First Time -
$25 - FREE THIS MONTH!
Returning Guest - $50
Afternoon Session - $20
How to get to The Gathering Spot, 384 Northyards Blvd.:
If you are coming from the south going North on 75/85 –
Take exit 249D toward US-19/US 29 NW Peachtree St
Continue onto Linden Ave NW and turn left onto West Peachtree St NW
Then left onto North Avenue.
If you are coming from the North going South on 75/85 --
take exit 249D / North Avenue Exit and turn right onto North Ave.
Then, take North Avenue NW to Northyards Blvd. NW.
Northyards Blvd. is the first left-hand turn after you emerge from the North Avenue tunnel that goes under Marietta Street just past the Coca-Cola Bldg.
On the corner of North and Northyard Blvd. is an office complex called Technology Enterprise Park. Turn left and follow the road until you see a large 384 sign on your right. This is the entrance. Proceed to the parking area to your right and look for the NSA Georgia Signs.